THE BACKSTORY

We officially launched SALVE on a warm summer afternoon in a smallish studio in the bylanes of Shahpur Jat. I had recently quit my banking job and wanted to do something I loved.

THE WHY

One of my best friends got married and I hated shopping for myself, so did all my friends.

Designer wear was exorbitantly expensive, local tailors were unprofessional, and regular designers made stuff that we didn’t like much.
So I found a tailor, sourced fabrics, and got outfits made for all of us.
That’s when I realized, I could do this for a living and enjoy every day of my life.

WHAT DO WE STAND FOR?

I have been a big fan of how Jeff Bezos operates, he emphasizes relentless focus on customer experience. That’s what I wanted to create with SALVE.

To this day, if you don’t like something we make, we either try to make it right, refund your money or make a new one. No questions asked!

We are even willing to do free alterations for 6 months if you change sizes.

How about that??

THE HIGHS & LOWS

Every startup has its share of highs and lows, and so did ours!!

But you guys have gotten us through it.

We love being a small part of your celebrations.
It makes our day when you send us your pictures. It fuels us to go harder and keep doing what we’re doing.

LET’S STAY IN TOUCH

If you’re new to Salve, It’s ok if you’re not looking to shop with us right now. But we’d like to keep in touch anyway. Drop in your details below, and we’ll let you know about what’s happening in our world. No spam, pinky promise.

If you’ve been a regular, let me know what you’d like us to work on or launch next.
Mail me at hello@gosalve.com

I personally read every email that comes in.